Gonzalo Lira

Biography

Gonzalo Ángel Quintilio Lira López ([ɣonˈsalo ˈaŋxel kinˈtiljo ˈlira ˈlopes], February 29, 1968 – January 12, 2024) was a Chilean-American novelist, screenwriter, filmmaker, self-styled dating coach, YouTuber, political commentator, blogger and vlogger. At one point in his career as a novelist, Lira was described as the 'highest paid Chilean writer in the world'. Lira would later become involved in the manosphere, posting anti-feminist content under the name Coach Red Pill.

By the time of the Russian invasion of Ukraine in early 2022, Lira had been living in Ukraine for years, and as a resident of Kharkiv, Lira started vlogging about the Russian invasion, soon being described by Ukrainian o...